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Building your workforce is critical to growth and sustainability. Regardless of technical expertise, you can build a brighter business future from the ground up by evaluating prospective employees on
Times they are a changing! Information is everywhere, continuously. The technology your business uses should be leveraged to help organize that information, learn from that information, and adapt t
Mobile technology – especially heavy use of smartphones -- is often a double-edged sword.“It’s made things more complicated because you can’t get away from anything,” Rick Wamre, co-founder of The
<<page 1 Lead nurturing is entwined with brand building. Even if you are operating in a business-to-business (B2B) environment, you can't lose sight of the fact that your buyers are also human and
If your company spends money to stimulate demand, it already is familiar with lead nurturing – building relationships with qualified prospects that eventually result in sales. Let's be clear: generati
We've discussed the importance of planning. Your business plan is the documentation of that planning - one of the most important documents you will create as a business owner. It can get you started o
The APA estimates that businesses can reduce their annual payroll expense by up to 4% by implementing an automated time tracking system. If you are considering whether or not to automate, here are th
According to the Small Business Administration, about half of all small businesses fail within five years and 20 percent do not last two years. However, the number of small businesses in the United
February headlines from around the web, brought to you by Wasp Buzz Small Business Magazine. The Art and Science Behind Small Business Advertising Fox Business As a small business owner, do you fix
Inventory management is about knowing exactly where and how many of an item you have in your warehouse. So it makes sense that to ensure your inventory asset value on your financial reports matches w
A small business owner must take affirmative steps to protect the company assets. Of the several types of financial controls used by small businesses, these two budgets represent the minimum oversight
Doing business in the cloud: IT Outsourcing on steroids? Cloud and web-based functions are still considered risky to some businesses, but perhaps not as risky as you think. You might already be using
That’s not how cloud computing got its name. It’s thought that the moniker grew out of graphical representations of actual clouds that were used to symbolize networks in conceptual drawings. The cloud
Congress’s feckless attempts to avoid the 2013 payroll tax increase flopped, and the rate jumped 2 percentage points - to 6.2 percent - in early January. The tax helps pay for Social Security and Medi
This week, we've shared HR insights on motivation & morale, turnover, and interviewing for the right fit. Since 25% of the working population undergoes some type of career transition each year, you wa
Earlier in the week we discussed how to avoid turnover. We shared insights into your team members' motivation and morale. You might be ready to grow your team, but are you interviewing for the best
I’m asked this question a lot. Let’s examine some of the issues surrounding attrition. Turnover is the result of only two things; unfortunately, they are big pillars and many factors go into them.
Benefits: Speed - Deliver packages through the mailroom repository faster to the people waiting for them Accuracy - Reduce human errors, misplacement, and shrinkage (theft) Proof of Delivery (acco
What motivates you? Humans are often motivated by things like achievement, affiliation, and power. The better you understand and cater to the unique needs of each individual on your team, the better
Today, we close the “one million YouTube views” celebration and announce the lucky winner of an iPad mini. For those of you who didn’t win the iPad, we bestow upon you the gift of knowledge. Read on
What is Section 179? This little jewel in the tax code allows small- and medium-sized businesses to expense capital purchases in the year of purchase rather than depreciating over three or five or wh
Small Business Owners: The IRS Says You Are Tax Cheats Small Business Trends Small Business does a lot for America, accounting for roughly half of private sector GDP and employment. Their economic con
You have been making value perceptions and value judgments your entire life. You may call them decisions, moments of truth, or actions. Intuitively they focus around value – and your perception of it
LinkedIn seems like the premier site for professional networking: 50 million members joined LinkedIn in 2012, and more than half of its users are business decision makers. So how can SMBs make meaning
Chances are, you know someone who uses Pinterest to organize and share content on virtual pin boards. Pinterest can also be used as a valuable marketing & sales tool for small businesses, and it’s
A guy walks into a hardware store and says to the clerk, “I need a drill.” Clerk says, “Well, not really. You want to make a hole.” If you’re in retail and your customer comes in and says, “I need a
GETTING NOTICED WITH SMALL BUSINESS VIDEOS Less than two years ago, Wasp launched a small business video marketing strategy featuring business videos on our YouTube channel. Wasp works with partners t
Calls not getting returned? Prospects telling you your price is too high? Prospective customers asking for three bids? Unable to get to the real decision maker? Do you think you’re the ONLY salespers
If you have a local business, then you have a major advantage over online retailers and other websites trying to rank well in Google. That advantage is local search. Instead of having to compete with
Google emerged victorious in the FTC investigation into whether its business practices violate antitrust laws. Some companies -particularly members of the fair search coalition - were extremely disapp